Born in 1998 as cuadernos de economía y dirección de la empresa (cede), it. Brq emphasizes methodological rigor and clear. Brand relationship quality (brq) Fournier (1994) describes brand relationship quality as: “As a customer-based measure of brand equity, it reflects the ongoing relationship between consumers and the brand.
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Brq is a technology company based in brazil, with a global operation and complete solutions for the development of digital products.